Aylesbury UTC logo

For this project i worked alongside the MARKETING team at aylesbury UTC to create a new logo

This project started with me creating the first draft of the logo. This was made as part of an assignment at college and got the original design from researching other college logos and colour schemes. The college was going through a real re-branding as we were doing this assignment, and my design was chosen to be the new logo of the college. My first task was to refine the look of the logo to make it look more professional. I also needed to research different colour schemes that will be used not only for the logo but the entire college. Each design iteration would be changed based of feedback given to me by the marketing team. Once I finished the 2D logo, I began work on a 3D logo which could be used in promotional material such as social media adverts. 

The images below show the steady progress of each design iteration, starting with the first draft and ending with the final logo.



First Draft


Second Draft


Third Draft


Final Logo

3D Logos

UTC.mp4

First logo draft

0001-0120.mp4

Finale logo design